$175 per hour, 6 hour campaign, 15 campaigns per month gets you to $15,750.00 gross revenue per month. You can easily obtain this.
Start with an amazing LED truck. When the truck doesn't "wow" you it won't "wow" the people that see it either. Make sure you make a "wow." We make "wows"
Once you have the truck 95% of the start up costs are over. You'll find companies like Progressive will insure you for about $300 per month.
Check your local market but most if not all major metropolitan markets are wide open. More than likely you need nothing.
One question I get all the time is:
"Can I make money with an LED billboard truck?"
The answer is yes... but not everyone succeeds.
After more than 15 years in the industry, I've noticed the people who build successful LED billboard businesses usually have these traits:
The truck doesn't generate revenue. You do.
The most successful owners are constantly networking, building relationships, following up, and asking for referrals.
Successful owners have systems for pricing, scheduling, invoicing, reporting, maintenance, and customer service.
Professional businesses attract professional clients.
It sounds simple, but many opportunities are won because someone answered a call while the competition didn't.
Clients remember the little things:
Those extras lead to repeat business.
The goal isn't to book one campaign.
It's to become the first person your client calls every time they need advertising.
You're not selling a truck.
You're selling attention.
Clients don't care about pixel pitch or LED specs—they care about getting more customers, selling more tickets, promoting an event, or increasing awareness.
The best owners study advertising, sales, design, AI, social media, and new technologies because the marketing world changes constantly.
The owners who make the most money aren't necessarily the ones with the nicest trucks.
They're the ones who consistently solve problems for their clients.
If you help businesses grow, your truck becomes much more than a moving billboard—it becomes a valuable marketing tool.
Question for you: If you owned an LED billboard truck today, what do you think would be your biggest challenge: finding customers, pricing your services, or operating the truck?

